Noorraha, Abdul Razak and Nurshuhaida, Abdul Razak and Siti Arnizan, Mat Rifim (2023) European Proceedings of Social and Behavioural Sciences - 2023 : Exploring Core Catalysts for Advancement in Digital Social Innovation: A DEMATEL Analysis for Young Entrepreneurs. European Proceedings of Social and Behavioural Sciences, 131. pp. 72-81. ISSN 2357-1330
![[img]](https://eprints.kuptm.edu.my/style/images/fileicons/text.png) |
Text
15. Exploring Core Catalysts for Advancement in Digital Social Innovation_ A DEMATEL Analysis for Young Entrepreneurs.pdf Download (932kB) |
Abstract
The Decision-Making Trial and Evaluation Laboratory (DEMATEL) technique is used in this study to identify and prioritize the elements driving company development in Digital Social Innovation (DSI) among young entrepreneurs. For data gathering, a multi-method approach comprising surveys and interviews was used. According to the DEMATEL research, "Innovation" and "Financial Resources" emerged as the primary causative variables driving corporate development. In contrast, characteristics such as "Networking," "Knowledge and Expertise," and "Digital Marketing" were found as system-wide consequences. These results provide important insights into the major factors that drive success and scalability in DSI businesses. The research not only identifies opportunities for focused strategic initiatives, but it also aids stakeholders and policymakers in allocating resources to build a sustainable, socially responsible economy. This study, in particular, intends to increase the launch and spread of DSI initiatives among young people, with implications for both theoretical understanding and practical application in creating a digitally-driven, socially innovative economy.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Digital Social Innovations, Young Entrepreneurs, Dematel |
| Divisions: | Institute of Graduate Studies (IGS) |
| Depositing User: | LIBRARY2 UPTM |
| Date Deposited: | 04 Jul 2025 08:36 |
| Last Modified: | 04 Jul 2025 08:36 |
| URI: | http://eprints.kuptm.edu.my/id/eprint/4767 |
Actions (login required)
 |
View Item |